MARS offers tailor made research, a special research designed for special purpose and client, and also syndicated research which designed and conducted by MARS and the result is provided for public.
From the target side, MARS carries out :
Consumer research : namely a research on consumer (individual consumer)
Business to Business research: namely a research that involves business/institution as research target,
In accordance to the objective, the kinds of research conducted by MARS are :
Taylor Made/Single Client research which is designed especially for the client's need
Problem finding
Research Design
Field Research
Data Processing
Analysis
Problem Solution Recommendation
Syndicated/Multi Client research which is designed and conducted by MARS and the result will be available for public.
CONFIDENTIALITY
All tailor made/single client research is fully confidential and the data is the client's property.
MARS has no right to publish the part or the whole result without prior written agreement from the client.
RESEARCH SERVICE
In term of research design, MARS conducted exploratory and descriptive research, using every possible and efficient data collection methods.
- Descriptive - Quantitative Research
- Personal/face to face interview
- Mail Survey
- Diary Method
- Telephone interview
- Observation
- Explorative - Qualitative Research
- Focus Group Discussion
- Depth Interview
- Expert survey
- Experience survey
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